The New 990

Worn by supermodels in London
and dads in Ohio.

Worn by supermodels in London and dads in Ohio.

The New 990

Shop Men Shop Women

Manufactured in the US for over 75 years and representing a limited portion of our US sales, New Balance Made is a premium collection that contains a domestic value of 70% or greater.

Men’s lifestyle shoes

(254)
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Men’s lifestyle shoes

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Our men’s sneakers are renowned for their clean-cut style, durability and supreme fit. The range consists of a wide variety of recognisable New Balance silhouettes, from the 420 to the timeless 373 Modern Classics.

Every shoe we make is crafted with precision and care – a testament to the fact we’ve been designing and manufacturing sneakers for over a century.
The pioneering arch supports and acclaimed ABZORB sole units that go into our trainers make for some of the most comfortable shoes on the sneaker landscape. Additionally, our extensive range of collaborations, colourways and special editions means there’s always a shoe with your name on it in our collection.
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  • New
    NB 990v5 Made in US, Navy with Silver

    990v5 Made in US

    Men's Made In The US

    215,00 €

    Men's Made In The US

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  • NB 615, Blue with Silver

    615

    Unisex Sport Style

    125,00 €

    Unisex Sport Style

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  • New
    NB 574, Rain Cloud with Moonbeam

    574

    Men's 574 Classic

    105,00 €

    Men's 574 Classic

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  • NB 574 Essentials, Classic Blue with Team Red

    574 Essentials

    Men's 574

    100,00 €

    Men's 574

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  • NB 997 Sport, Team Red with White

    997 Sport

    Unisex 997

    115,00 €

    Unisex 997

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  • NB 220, Pigment with White

    220

    Unisex Classics

    85,00 €

    Unisex Classics

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  • NB 574, Pigment with NB Scarlet

    574

    Men's 574 Classic

    105,00 €

    Men's 574 Classic

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  • NB Made in UK 576, Black with Silver & White

    Made in UK 576

    Men's Classics

    175,00 €

    Men's Classics

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  • NB 574, Black with Chipmunk

    574

    134,00 €
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  • NB 373, Burgundy with Grey

    373

    Men's Classics

    87,00 €

    Men's Classics

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  • New
    NB Made in US 998, Blue with Green

    Made in US 998

    Men's 997

    240,00 €

    Men's 997

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  • New
    NB 247, Castlerock with Black

    247

    Men's 247

    105,00 €

    Men's 247

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  • New
    NB Made in US 997, Black with Nimbus Cloud

    Made in US 997

    Men's 997

    240,00 €

    Men's 997

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  • NB 650 Cross Training, White with Amazonite

    650 Cross Training

    Men's Sport Style

    105,00 €

    Men's Sport Style

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  • NB 608, Black with Prism Purple & Leopard Print

    608

    Men's Chunky Sneakers

    95,00 €

    Men's Chunky Sneakers

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  • NB 615, Blue with Silver

    615

    Unisex Sport Style

    125,00 €

    Unisex Sport Style

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  • NB Fresh Foam More, Black with Orca

    Fresh Foam More

    Men's Fresh Foam – Soft & Smooth

    135,00 € - 175,00 €

    Men's Fresh Foam – Soft & Smooth

    Expand
  • New
    NB Fresh Foam Roav Infinite Dark, Black

    Fresh Foam Roav Infinite Dark

    Men's NB Running

    100,00 €

    Men's NB Running

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  • New
    NB Fresh Foam Roav Fusion, Black with Lead

    Fresh Foam Roav Fusion

    Men's Fresh Foam – Soft & Smooth

    100,00 €

    Men's Fresh Foam – Soft & Smooth

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  • NB X-Racer, Outerspace with Velocity Red

    X-Racer

    Unisex Sport Style

    95,00 €

    Unisex Sport Style

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  • NB X-Racer, White with Velocity Red

    X-Racer

    Unisex Sport Style

    115,00 €

    Unisex Sport Style

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  • NB Fresh Foam Zante Trainer, Black with Magnet & Gold

    Fresh Foam Zante Trainer

    Men's Fresh Foam – Soft & Smooth

    114,00 €

    Men's Fresh Foam – Soft & Smooth

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  • NB Fresh Foam Cruz SockFit, Dark Neptune with Eclipse

    Fresh Foam Cruz SockFit

    Men's Fresh Foam

    107,00 €

    Men's Fresh Foam

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    Created in 1988, the men’s 574 is a New Balance classic. A clean sneaker with a sleek silhouette and supreme levels of comfort, its design has been updated over the years to keep in line with today’s modern style-seekers. The iconic 574’s ongoing popularity has kicked off a wave of new releases in recent years, including the 574 Sport.

    Each shoe in the range is characterised by subtle waves on the heel and the iconic N logo, adding a textured, modern twist to a classic trainer. Crafted from premium suede and mesh with a solid rubber outsole, it’s resilient, hardwearing and timeless in its aesthetic appeal. The men’s 574 comes in a range of fresh colourways and styles, from distinctive shades, to the more understated blacks, greys and sea salt tones. And if you don’t see something that feels like ‘you’, our customised range means you can create a pair of bespoke 574 trainers for a look that’s all your own.
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  • New
    NB 574, Rain Cloud with Moonbeam

    574

    Men's 574 Classic

    105,00 €

    Men's 574 Classic

    Expand
  • NB 574 Essentials, Classic Blue with Team Red

    574 Essentials

    Men's 574

    100,00 €

    Men's 574

    Expand
  • NB 574, Pigment with NB Scarlet

    574

    Men's 574 Classic

    105,00 €

    Men's 574 Classic

    Expand
  • NB 574, Black with Chipmunk

    574

    134,00 €
    Expand
  • New
    NB 574, Navy with Sea Salt

    574

    Men's New Arrivals

    105,00 €

    Men's New Arrivals

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Made In The UK & Made In The US Shoes

Our made in the UK and USA collection represents a proud tradition of craftmanship and domestic manufacture.

  • New
    NB 990v5 Made in US, Navy with Silver

    990v5 Made in US

    Men's Made In The US

    215,00 €

    Men's Made In The US

    Expand
  • NB Made in UK 1500 Aztec, Grey with Tan & Green

    Made in UK 1500 Tiger Camo

    Men's 1500 Made in UK

    190,00 €

    Men's 1500 Made in UK

    Expand
  • NB CT576, Port Royale with Outerspace

    CT576

    Men's Made In The UK

    150,00 €

    Men's Made In The UK

    Expand
  • NB Made in US 990v5, Nimbus Cloud with Team Royal & Team Red

    Made in US 990v5

    Men's 990

    215,00 €

    Men's 990

    Expand
  • NB Made in US 990v5, Light Grey

    Made in US 990v5

    Men's 990

    215,00 €

    Men's 990

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  • NB Made in UK 1500, White with Navy

    Made in UK 1500

    Men's Made In The UK

    188,00 €

    Men's Made In The UK

    Expand
  • NB Made in UK 1530, Grey with White

    Made in UK 1530

    Men's Made In The UK

    175,00 €

    Men's Made In The UK

    Expand
  • NB Made in US 997, Tan with White

    Made in US 997

    Men's Made in US Collection

    242,00 €

    Men's Made in US Collection

    Expand
  • NB Made in UK 1500, Silver with White

    Made in UK 1500

    Men's Made In The UK

    170,00 €

    Men's Made In The UK

    Expand
  • NB Made in US 990v4, Black

    Made in US 990v4

    Men's Made In The US

    242,00 €

    Men's Made In The US

    Expand
  • NB Made in US 990v4, Grey with Black

    Made in US 990v4

    Men's Made In The US

    215,00 €

    Men's Made In The US

    Expand
  • NB Made in US 990v4, Moroccan Blue with Dark Cyan

    Made in US 990v4

    Men's Made In The US

    210,00 €

    Men's Made In The US

    Expand
  • NB Made in US 990v4, Black with Silver

    Made in US 990v4

    Men's Made In The US

    200,00 €

    Men's Made In The US

    Expand
  • NB Made in US 990v2, Angora with White & Black

    Made in US 990v2

    Men's Made In The US

    243,00 €

    Men's Made In The US

    Expand
  • NB Made in UK 1500 Nubuck, Navy with Grey & Petrol

    Made in UK 1500 Nubuck

    Men's Made In The UK

    195,00 €

    Men's Made In The UK

    Expand
  • NB Made in UK 1530, Black with Purple & Teal

    Made in UK 1530

    Men's 1500 Made in UK

    175,00 € - 188,00 €

    Men's 1500 Made in UK

    Expand
  • NB Made in US 998, Burgundy with Blue

    Made in US 998

    Men's Made In The US

    242,00 €

    Men's Made In The US

    Expand
  • NB Made in UK 991, Burnt Orange with Gold

    Made in UK 991

    Men's 991

    208,00 €

    Men's 991

    Expand
  • New
    NB All Coasts 210, White with Purple

    All Coasts 210

    Men's Court Classics

    65,00 €

    Men's Court Classics

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  • NB All Coasts 331, Black with Grey

    All Coasts 331

    Men's Skate

    74,00 €

    Men's Skate

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  • NB Pro Court 212, White with Green

    Pro Court 212

    Men's Court Classics

    75,00 €

    Men's Court Classics

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  • NB Pro Court Mid 213, Sea Salt with Red

    Pro Court Mid 213

    Men's Court Classics

    80,00 €

    Men's Court Classics

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  • NB 300, Team Red with White

    300

    Unisex Court Classics

    66,50 € (reg 95,00 €) 66,50 € 95,00 €

    Unisex Court Classics

    Expand
  • NB Made in UK 576 Racq Pacq, White with Grey & Green

    Made in UK 576 Racq Pacq

    Men's 576

    160,00 €

    Men's 576

    Expand
  • New
    NB All Coasts 210, White with Purple

    All Coasts 210

    Men's Court Classics

    65,00 €

    Men's Court Classics

    Expand
  • NB CT400, White with Sea Salt

    CT400

    Men's Skate

    98,70 € (reg 141,00 €) 98,70 € 141,00 €

    Men's Skate

    Expand
  • NB 300, Team Red with White

    300

    Unisex Court Classics

    66,50 € (reg 95,00 €) 66,50 € 95,00 €

    Unisex Court Classics

    Expand