To improve the health, well-being and self-esteem of children through movement.
Through grants, global volunteerism, associate engagement, NB athlete involvement, product donations, retail events and consumer engagement, NB SparkStart will inspire children around the world to discover how they love to move.
“NB SparkStart will grow and expand our long-held commitment to supporting positive, sustainable change for young people and communities around the world.”
Anne Davis,
Vice Chairman and Executive Vice
President of Administration, New Balance
Managing Trustee, New Balance Foundation
New Balance, Inc.
Inside each child Lives energy Waiting to be ignited.
Running, Swinging, Jumping, Kicking, Discovering what moves them.
But that spark also fuels a light.
A light that shines bright with health, confidence and joy Setting their future aglow with a passion.
Not only to move themselves, But to move the world.
In 2014, New Balance, Inc. and the New Balance Foundation are taking on several initiatives to advance the NB SparkStart mission.
New Balance athletes and associates look back on when they first discovered their love for movement.
See how the New Balance Foundation is serving its mission of supporting charitable organizations for the betterment of our children and communities.
WATCH VIDEOWhile NB SparkStart is a new initiative, New Balance Inc. and the New Balance Foundation have been committed to giving back to communities for over 30 years.
New Balance, Inc. was founded on the belief that people are meant to move. Every day, through our products and actions, we inspire strength, vitality and physical activity around the world.
Likewise, since its inception the New Balance Foundation has been committed to supporting causes that will make long-lasting and sustainable changes in the world. Since 2001, the foundation’s focus has been on preventing childhood obesity through the support of research and grassroots organizations that promote healthy eating habits and help children be more active in their everyday lives.
Doing well and doing good is part of the unchanging core and future vision of New Balance. We see this every day as our associates volunteer as coaches and catalysts in their communities, using their energy and skills to inspire children to move and play.
While we’re proud of what we’ve accomplished so far, we know this is a journey. As we continue our efforts, we want to thank our associates and consumers for travelling with us.